48
car wax kit
Skip itA small market ($85K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$30.00avg listing price — sweet spot $15–$100
Returns
Great1.2%return rate — above 5% kills the launch gate
Price range
Great$7.02–$100.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+27.7%90-day search growth — must beat 0% to launch
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Review moat
Bad8,904.5avg incumbent reviews — the moat a new listing must climb
Market size
Bad$85K$85K/yr · 74K searches