46
car net pocket
Skip itA small market ($1K/yr) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Growth
Great+74.5%90-day search growth — must beat 0% to launch
Brand share
Good65%top-5 brand share — brands hold most of the demand
Review moat
Good1,311.33avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$11.26avg listing price — sweet spot $15–$100
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Price range
Okay$4.64–$21.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad6.2%return rate — above 5% kills the launch gate
Market size
Bad$1K$1K/yr · 4K searches