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car mirror
Worth a lookShows a $913K/yr market, but soft demand (-1.3% this quarter) keeps it on the watch list.
Market size
Great$913K$913K/yr · 1.6M searches
Brand share
Good67%top-5 brand share — brands hold most of the demand
Avg price
Good$13.52avg listing price — sweet spot $15–$100
Price range
Good$5.64–$27.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good3.0%return rate — above 5% kills the launch gate
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,044.65avg incumbent reviews — the moat a new listing must climb
Growth
Bad-1.3%90-day search growth — must beat 0% to launch