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66

car duster

Launch it

A $1.5M/yr market growing +39.4% this quarter with returns at 0.9% — clears our launch bar.

Market size 86Growth 62Conversion 80Competition 58Returns 95Price range 76Avg price 87Brand share 43Review moat 24Quality gap 40

Returns

Incredible0.9%

return rate — above 6% kills the launch gate

Avg price

Great$19.66

avg listing price — sweet spot $15–$100

Market size

Great$1.5M

$1.5M/yr · 910K searches

Conversion

Great8.3%

search→purchase rate — share of searches ending in a sale

Price range

Great$6.90–$41.32

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+39.4%

90-day search growth — must beat 0% to launch

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Bad5,001.96

avg incumbent reviews — the moat a new listing must climb