57
bug windshield washer fluid
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Growth
Incredible+154.1%90-day search growth — must beat 0% to launch
Conversion
Great11.5%search→purchase rate — share of searches ending in a sale
Avg price
Great$20.86avg listing price — sweet spot $15–$100
Price range
Great$4.05–$51.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,434.59avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Market size
Bad$38K$38K/yr · 16K searches
Signals Trending