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55

brake pads

Worth a look

Shows a $8.5M/yr market, but brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list.

Market size 100Growth 25Conversion 42Competition 92Returns 22Price range 95Avg price 95Brand share 17Review moat 37Quality gap 30

Market size

Incredible$8.5M

$8.5M/yr · 7.8M searches

Avg price

Incredible$32.27

avg listing price — sweet spot $15–$100

Price range

Incredible$14.89–$69.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great23%

top-5 click share — an open shelf

Conversion

Okay3.4%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,796.9

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Okay+0.1%

90-day search growth — must beat 0% to launch

Returns

Bad5.7%

return rate — above 5% kills the launch gate

Brand share

Bad93%

top-5 brand share — brand-locked demand

Reviews