61
brake light switch
Worth a lookShows a fragmented shelf (top 5 take 18% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible18%top-5 click share — an open shelf
Brand share
Great44%top-5 brand share — no brand owns this niche
Review moat
Great183.59avg incumbent reviews — the moat a new listing must climb
Price range
Great$5.62–$45.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Great$15.00avg listing price — sweet spot $15–$100
Conversion
Good5.5%search→purchase rate — share of searches ending in a sale
Market size
Okay$215K$215K/yr · 262K searches
Growth
Bad-3.6%90-day search growth — must beat 0% to launch
Returns
Bad5.5%return rate — above 5% kills the launch gate