53
black wrap
Worth a lookShows a sweet-spot price point ($34.03 avg), but weak search conversion (0.9%) keeps it on the watch list.
Avg price
Incredible$34.03avg listing price — sweet spot $15–$100
Market size
Great$966K$966K/yr · 3.2M searches
Competition
Great38%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Returns
Okay3.5%return rate — above 5% kills the launch gate
Growth
Okay+7.7%90-day search growth — must beat 0% to launch
Review moat
Okay3,180.06avg incumbent reviews — the moat a new listing must climb
Price range
Bad$5.73–$398.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale