43
big easy lockout kit
Skip itA concentrated shelf (top 5 take 87% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Incredible94.1avg incumbent reviews — the moat a new listing must climb
Avg price
Great$61.76avg listing price — sweet spot $15–$100
Price range
Great$37.01–$105.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Market size
Okay$100K$100K/yr · 33K searches
Growth
Bad-6.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad87%top-5 click share — a locked-up shelf