51
battery hold down
Worth a lookShows no brand lock-in (top 5 brands take 61% of clicks), but soft demand (-4.8% this quarter) keeps it on the watch list.
Brand share
Good61%top-5 brand share — brands hold most of the demand
Review moat
Good636.41avg incumbent reviews — the moat a new listing must climb
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Price range
Good$5.34–$37.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Returns
Okay3.1%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$11.68avg listing price — sweet spot $15–$100
Market size
Okay$191K$191K/yr · 389K searches
Growth
Bad-4.8%90-day search growth — must beat 0% to launch