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Skip itA small market ($40K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$25.84avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Price range
Great$8.28–$79.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good963.62avg incumbent reviews — the moat a new listing must climb
Growth
Good+30.6%90-day search growth — must beat 0% to launch
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Competition
Bad73%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$40K$40K/yr · 85K searches