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53

9/16-18 lug nut

Worth a look

Shows a sweet-spot price point ($26.89 avg), but a small market ($130K/yr) keeps it on the watch list.

Market size 29Growth 37Conversion 77Competition 51Returns 52Price range 87Avg price 95Brand share 59Review moat 72Quality gap 42

Avg price

Incredible$26.89

avg listing price — sweet spot $15–$100

Price range

Great$10.20–$59.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.4%

search→purchase rate — share of searches ending in a sale

Review moat

Good632.88

avg incumbent reviews — the moat a new listing must climb

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Returns

Good2.9%

return rate — above 5% kills the launch gate

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+9.5%

90-day search growth — must beat 0% to launch

Market size

Okay$130K

$130K/yr · 65K searches

Reviews