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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 13Growth 41Conversion 72Competition 17Returns 46Price range 82Avg price 84Brand share 0Review moat 78Quality gap 27

Avg price

Great$74.08

avg listing price — sweet spot $15–$100

Price range

Great$17.28–$115.44

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great440.75

avg incumbent reviews — the moat a new listing must climb

Conversion

Good6.6%

search→purchase rate — share of searches ending in a sale

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Growth

Okay+12.5%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad80%

top-5 click share — a locked-up shelf

Market size

Bad$51K

$51K/yr · 10K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

Search terms