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886 led bulb
Skip itSoft demand (-24.1% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$18.88avg listing price — sweet spot $15–$100
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Price range
Good$7.53–$34.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good69%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.1%return rate — above 5% kills the launch gate
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,797.06avg incumbent reviews — the moat a new listing must climb
Market size
Okay$124K$124K/yr · 91K searches
Growth
Bad-24.1%90-day search growth — must beat 0% to launch