42
6an to 3/8 barb
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible15.6%search→purchase rate — share of searches ending in a sale
Review moat
Great384.59avg incumbent reviews — the moat a new listing must climb
Returns
Good2.6%return rate — above 5% kills the launch gate
Avg price
Good$13.11avg listing price — sweet spot $15–$100
Growth
Good+23.0%90-day search growth — must beat 0% to launch
Price range
Okay$7.92–$20.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad71%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$56K$56K/yr · 27K searches
Brand share
Bad95%top-5 brand share — brand-locked demand