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5 pin relay

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A small market ($48K/yr) — this niche doesn't clear our bar today.

Market size 12Growth 35Conversion 78Competition 42Returns 79Price range 61Avg price 55Brand share 44Review moat 65Quality gap 30

Returns

Great1.8%

return rate — above 5% kills the launch gate

Conversion

Great7.6%

search→purchase rate — share of searches ending in a sale

Review moat

Good894.87

avg incumbent reviews — the moat a new listing must climb

Price range

Good$5.97–$29.41

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$12.61

avg listing price — sweet spot $15–$100

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+8.2%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$48K

$48K/yr · 50K searches

Search terms