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4runner cabin air filter
Skip itA concentrated shelf (top 5 take 89% of clicks) — this niche doesn't clear our bar today.
Conversion
Great10.0%search→purchase rate — share of searches ending in a sale
Avg price
Great$19.44avg listing price — sweet spot $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Price range
Great$9.57–$42.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+30.7%90-day search growth — must beat 0% to launch
Market size
Okay$124K$124K/yr · 63K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad10,146.63avg incumbent reviews — the moat a new listing must climb
Brand share
Bad93%top-5 brand share — brand-locked demand
Competition
Bad89%top-5 click share — a locked-up shelf