36
4an to 1/8 npt
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Conversion
Great9.1%search→purchase rate — share of searches ending in a sale
Returns
Great2.0%return rate — above 5% kills the launch gate
Review moat
Good525.36avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$11.12avg listing price — sweet spot $15–$100
Growth
Okay+10.6%90-day search growth — must beat 0% to launch
Price range
Okay$6.00–$18.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad72%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$40K$40K/yr · 40K searches
Brand share
Bad96%top-5 brand share — brand-locked demand