54
35x12.50r18
Worth a lookShows low returns (0.2%), but prices mostly outside the sweet spot ($149.83–$937.42) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Review moat
Great118.98avg incumbent reviews — the moat a new listing must climb
Brand share
Great43%top-5 brand share — no brand owns this niche
Competition
Great32%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$292K$292K/yr · 285K searches
Avg price
Bad$353.09avg listing price — sweet spot $15–$100
Growth
Bad-5.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Price range
Bad$149.83–$937.42cheapest to priciest tracked listing — scored on the share inside $15–$100