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3157 led bulb
Skip itSoft demand (-13.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$17.42avg listing price — sweet spot $15–$100
Price range
Good$6.43–$34.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Market size
Good$457K$457K/yr · 417K searches
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Returns
Bad5.3%return rate — above 5% kills the launch gate
Growth
Bad-13.4%90-day search growth — must beat 0% to launch
Review moat
Bad16,954.71avg incumbent reviews — the moat a new listing must climb
Signals High Returns