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62

2k primer

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 44Growth 53Conversion 35Competition 72Returns 100Price range 77Avg price 90Brand share 36Review moat 82Quality gap 67

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Great$60.07

avg listing price — sweet spot $15–$100

Review moat

Great365.19

avg incumbent reviews — the moat a new listing must climb

Price range

Great$8.00–$116.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Growth

Good+24.6%

90-day search growth — must beat 0% to launch

Market size

Okay$235K

$235K/yr · 138K searches

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

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