56
2k clear coat
Launch itA $1.7M/yr market growing +31.3% this quarter with returns at 0.0% — clears our launch bar.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$48.81avg listing price — sweet spot $15–$100
Market size
Great$1.7M$1.7M/yr · 674K searches
Price range
Good$6.51–$129.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Growth
Good+31.3%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad70%top-5 click share — a locked-up shelf
Review moat
Bad11,132.5avg incumbent reviews — the moat a new listing must climb
Brand share
Bad93%top-5 brand share — brand-locked demand