50
245/40/17
Worth a lookShows low returns (0.1%), but prices mostly outside the sweet spot ($57.77–$320.57) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Brand share
Great60%top-5 brand share — no brand owns this niche
Review moat
Good707.33avg incumbent reviews — the moat a new listing must climb
Avg price
Good$128.79avg listing price — sweet spot $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Growth
Good+20.4%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$67K$67K/yr · 38K searches
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Price range
Bad$57.77–$320.57cheapest to priciest tracked listing — scored on the share inside $15–$100