Skip to content
36

2022 honda civic floor mats

Skip it

A small market ($13K/yr) — this niche doesn't clear our bar today.

Market size 3Growth 25Conversion 28Competition 48Returns 31Price range 56Avg price 84Brand share 70Review moat 23Quality gap 33

Avg price

Great$75.02

avg listing price — sweet spot $15–$100

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Price range

Good$19.51–$162.85

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.5%

return rate — above 5% kills the launch gate

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Growth

Bad-0.1%

90-day search growth — must beat 0% to launch

Review moat

Bad7,253.8

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$13K

$13K/yr · 8K searches

Trend