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51

2019 kia sorento headlight bulb

Worth a look

Shows a sweet-spot price point ($27.02 avg), but soft demand (-46.1% this quarter) keeps it on the watch list.

Market size 22Growth 2Conversion 76Competition 77Returns 17Price range 86Avg price 95Brand share 72Review moat 48Quality gap 76

Avg price

Incredible$27.02

avg listing price — sweet spot $15–$100

Price range

Great$9.25–$62.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great38%

top-5 click share — an open shelf

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,728.55

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$87K

$87K/yr · 45K searches

Returns

Bad7.3%

return rate — above 5% kills the launch gate

Growth

Bad-46.1%

90-day search growth — must beat 0% to launch

Reviews