Skip to content
40

2016 chevy malibu headlights

Skip it

A small market ($51K/yr) — this niche doesn't clear our bar today.

Market size 13Growth 17Conversion 22Competition 48Returns 35Price range 20Avg price 65Brand share 50Review moat 98Quality gap 86

Review moat

Incredible45.57

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Avg price

Good$130.67

avg listing price — sweet spot $15–$100

Brand share

Good75%

top-5 brand share — brands hold most of the demand

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Returns

Okay4.2%

return rate — above 5% kills the launch gate

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Price range

Bad$31.98–$364.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-15.3%

90-day search growth — must beat 0% to launch

Market size

Bad$51K

$51K/yr · 23K searches

Products