44
2004 4runner headlights
Skip itPrices mostly outside the sweet spot ($59.97–$484.52) — this niche doesn't clear our bar today.
Review moat
Incredible83.7avg incumbent reviews — the moat a new listing must climb
Brand share
Great52%top-5 brand share — no brand owns this niche
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Avg price
Good$149.85avg listing price — sweet spot $15–$100
Returns
Good2.8%return rate — above 5% kills the launch gate
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-17.3%90-day search growth — must beat 0% to launch
Market size
Bad$54K$54K/yr · 26K searches
Price range
Bad$59.97–$484.52cheapest to priciest tracked listing — scored on the share inside $15–$100