46
12v to usb
Skip itA small market ($57K/yr) — this niche doesn't clear our bar today.
Returns
Great1.8%return rate — above 5% kills the launch gate
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Brand share
Good66%top-5 brand share — brands hold most of the demand
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$10.43avg listing price — sweet spot $15–$100
Growth
Okay+8.9%90-day search growth — must beat 0% to launch
Price range
Okay$6.82–$19.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad5,418.38avg incumbent reviews — the moat a new listing must climb
Market size
Bad$57K$57K/yr · 86K searches
Signals No Dominant Brand