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50

12v led

Worth a look

Shows a sweet-spot price point ($23.87 avg), but a small market ($68K/yr) keeps it on the watch list.

Market size 17Growth 25Conversion 26Competition 80Returns 75Price range 85Avg price 95Brand share 64Review moat 40Quality gap 43

Avg price

Incredible$23.87

avg listing price — sweet spot $15–$100

Price range

Great$7.15–$69.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great35%

top-5 click share — an open shelf

Returns

Great2.0%

return rate — above 5% kills the launch gate

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,481.12

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-0.9%

90-day search growth — must beat 0% to launch

Market size

Bad$68K

$68K/yr · 138K searches

Products