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1157 led bulb
Worth a lookShows a sweet-spot price point ($16.54 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great$16.54avg listing price — sweet spot $15–$100
Price range
Great$6.34–$47.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Brand share
Good65%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$332K$332K/yr · 270K searches
Growth
Okay+10.5%90-day search growth — must beat 0% to launch
Review moat
Bad12,022.8avg incumbent reviews — the moat a new listing must climb
Returns
Bad6.2%return rate — above 5% kills the launch gate
Signals High Returns