46
wooden hand
Skip itA small market ($37K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$24.27avg listing price — sweet spot $15–$100
Review moat
Great197.47avg incumbent reviews — the moat a new listing must climb
Price range
Great$9.10–$58.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good71%top-5 brand share — brands hold most of the demand
Growth
Good+21.1%90-day search growth — must beat 0% to launch
Returns
Okay3.9%return rate — above 5% kills the launch gate
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$37K$37K/yr · 77K searches
Signals Low Review Barrier