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wood keychain blanks
Skip itA small market ($49K/yr) — this niche doesn't clear our bar today.
Review moat
Great164.56avg incumbent reviews — the moat a new listing must climb
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Great$20.69avg listing price — sweet spot $15–$100
Price range
Good$6.70–$38.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+29.5%90-day search growth — must beat 0% to launch
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$49K$49K/yr · 86K searches
Signals Low Review Barrier