57
white easel
Worth a lookShows a sweet-spot price point ($31.41 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$31.41avg listing price — sweet spot $15–$100
Price range
Great$11.45–$55.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good61%top-5 brand share — brands hold most of the demand
Review moat
Good719.27avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.0%search→purchase rate — share of searches ending in a sale
Growth
Good+42.2%90-day search growth — must beat 0% to launch
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Market size
Okay$131K$131K/yr · 70K searches
Returns
Bad8.6%return rate — above 5% kills the launch gate