46
turkey feathers
Skip itA small market ($53K/yr) — this niche doesn't clear our bar today.
Review moat
Great463.26avg incumbent reviews — the moat a new listing must climb
Returns
Good2.1%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Price range
Good$6.22–$23.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.82avg listing price — sweet spot $15–$100
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Growth
Okay+8.3%90-day search growth — must beat 0% to launch
Market size
Bad$53K$53K/yr · 89K searches