45
touch markers
Skip itA small market ($29K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$43.14avg listing price — sweet spot $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Brand share
Good61%top-5 brand share — brands hold most of the demand
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,219.6avg incumbent reviews — the moat a new listing must climb
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Price range
Okay$8.30–$295.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-19.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$29K$29K/yr · 65K searches
Signals Low Review Barrier