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terracotta clay
Skip itA small market ($51K/yr) — this niche doesn't clear our bar today.
Avg price
Great$18.29avg listing price — sweet spot $15–$100
Returns
Good2.2%return rate — above 5% kills the launch gate
Price range
Good$7.86–$29.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Brand share
Good73%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+9.6%90-day search growth — must beat 0% to launch
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Review moat
Bad6,420.94avg incumbent reviews — the moat a new listing must climb
Market size
Bad$51K$51K/yr · 50K searches