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teal htv
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Conversion
Great12.0%search→purchase rate — share of searches ending in a sale
Price range
Good$5.73–$24.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.54avg listing price — sweet spot $15–$100
Returns
Okay4.0%return rate — above 5% kills the launch gate
Growth
Okay+4.1%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad72%top-5 click share — a locked-up shelf
Review moat
Bad11,382.21avg incumbent reviews — the moat a new listing must climb
Market size
Bad$46K$46K/yr · 33K searches
Brand share
Bad98%top-5 brand share — brand-locked demand