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sticky dots
Worth a lookShows searches that convert (12.7% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible12.7%search→purchase rate — share of searches ending in a sale
Returns
Great1.8%return rate — above 5% kills the launch gate
Brand share
Great57%top-5 brand share — no brand owns this niche
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good$595K$595K/yr · 680K searches
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,217.91avg incumbent reviews — the moat a new listing must climb
Growth
Okay+3.6%90-day search growth — must beat 0% to launch
Avg price
Bad$6.91avg listing price — sweet spot $15–$100
Price range
Bad$3.81–$15.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand