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sterling silver jump rings
Worth a lookShows low returns (1.7%), but a small market ($52K/yr) keeps it on the watch list.
Returns
Great1.7%return rate — above 5% kills the launch gate
Brand share
Good69%top-5 brand share — brands hold most of the demand
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Review moat
Good1,130.96avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Avg price
Good$12.67avg listing price — sweet spot $15–$100
Price range
Good$3.42–$29.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+16.7%90-day search growth — must beat 0% to launch
Market size
Bad$52K$52K/yr · 81K searches