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sterling silver earring hooks
Skip itA small market ($92K/yr) — this niche doesn't clear our bar today.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Brand share
Good69%top-5 brand share — brands hold most of the demand
Review moat
Okay1,555.43avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$10.71avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$4.48–$20.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+5.8%90-day search growth — must beat 0% to launch
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Market size
Bad$92K$92K/yr · 115K searches