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stencil ink
Skip itA concentrated shelf (top 5 take 80% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Great$57.78avg listing price — sweet spot $15–$100
Review moat
Great225.36avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$7.63–$149.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Growth
Bad-9.8%90-day search growth — must beat 0% to launch
Market size
Bad$74K$74K/yr · 19K searches
Competition
Bad80%top-5 click share — a locked-up shelf