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seed beads
Launch itA $922K/yr market growing +37.9% this quarter with returns at 2.1% — clears our launch bar.
Market size
Great$922K$922K/yr · 2.1M searches
Avg price
Great$15.11avg listing price — sweet spot $15–$100
Returns
Good2.1%return rate — above 5% kills the launch gate
Review moat
Good898.58avg incumbent reviews — the moat a new listing must climb
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Growth
Good+37.9%90-day search growth — must beat 0% to launch
Price range
Good$5.92–$28.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale