Skip to content
53

scrabble letters for wall decor

Worth a look

Shows a sweet-spot price point ($36.56 avg), but a small market ($42K/yr) keeps it on the watch list.

Market size 10Growth 18Conversion 13Competition 77Returns 76Price range 78Avg price 95Brand share 83Review moat 72Quality gap 73

Avg price

Incredible$36.56

avg listing price — sweet spot $15–$100

Brand share

Great52%

top-5 brand share — no brand owns this niche

Price range

Great$2.99–$110.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great38%

top-5 click share — an open shelf

Returns

Great1.9%

return rate — above 5% kills the launch gate

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good619.45

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-14.5%

90-day search growth — must beat 0% to launch

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad$42K

$42K/yr · 110K searches

Products