51
scissors pack
Worth a lookShows low returns (0.4%), but a deep review moat (12,496 avg reviews) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Incredible14.8%search→purchase rate — share of searches ending in a sale
Brand share
Good63%top-5 brand share — brands hold most of the demand
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Price range
Good$5.80–$24.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.77avg listing price — sweet spot $15–$100
Market size
Bad$100K$100K/yr · 62K searches
Growth
Bad-1.0%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad12,495.96avg incumbent reviews — the moat a new listing must climb