49
satin cord
Skip itA small market ($86K/yr) — this niche doesn't clear our bar today.
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Review moat
Good882.92avg incumbent reviews — the moat a new listing must climb
Returns
Good2.5%return rate — above 5% kills the launch gate
Brand share
Good72%top-5 brand share — brands hold most of the demand
Growth
Good+26.4%90-day search growth — must beat 0% to launch
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Price range
Okay$4.97–$23.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.85avg listing price — sweet spot $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$86K$86K/yr · 202K searches