49
sage green ribbon
Skip itPrices mostly outside the sweet spot ($3.89–$17.32) — this niche doesn't clear our bar today.
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Competition
Great36%top-5 click share — an open shelf
Review moat
Good812.52avg incumbent reviews — the moat a new listing must climb
Brand share
Good70%top-5 brand share — brands hold most of the demand
Market size
Okay$206K$206K/yr · 278K searches
Growth
Okay+12.1%90-day search growth — must beat 0% to launch
Returns
Okay3.8%return rate — above 5% kills the launch gate
Avg price
Bad$8.70avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Price range
Bad$3.89–$17.32cheapest to priciest tracked listing — scored on the share inside $15–$100