49
rubber thimble
Skip itPrices mostly outside the sweet spot ($4.43–$15.90) — this niche doesn't clear our bar today.
Returns
Great1.5%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,619.04avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$8.30avg listing price — sweet spot $15–$100
Growth
Bad-22.7%90-day search growth — must beat 0% to launch
Market size
Bad$43K$43K/yr · 69K searches
Price range
Bad$4.43–$15.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand