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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 17Growth 20Conversion 80Competition 16Returns 100Price range 52Avg price 62Brand share 0Review moat 65Quality gap 67

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great8.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good895.64

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$13.41

avg listing price — sweet spot $15–$100

Price range

Good$9.74–$20.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-9.2%

90-day search growth — must beat 0% to launch

Market size

Bad$66K

$66K/yr · 60K searches

Competition

Bad81%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

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