Skip to content
47

rolling craft bag

Skip it

Weak search conversion (0.7%) — this niche doesn't clear our bar today.

Market size 14Growth 22Conversion 8Competition 82Returns 22Price range 71Avg price 86Brand share 94Review moat 63Quality gap 60

Brand share

Great41%

top-5 brand share — no brand owns this niche

Avg price

Great$70.44

avg listing price — sweet spot $15–$100

Competition

Great33%

top-5 click share — an open shelf

Price range

Good$22.14–$132.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good966.65

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Bad-6.9%

90-day search growth — must beat 0% to launch

Returns

Bad5.7%

return rate — above 5% kills the launch gate

Market size

Bad$56K

$56K/yr · 119K searches

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Search terms