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52

rhinestone beads

Worth a look

Shows low returns (0.7%), but a small market ($80K/yr) keeps it on the watch list.

Market size 20Growth 22Conversion 39Competition 85Returns 97Price range 58Avg price 44Brand share 71Review moat 66Quality gap 35

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Competition

Great30%

top-5 click share — an open shelf

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Review moat

Good840.51

avg incumbent reviews — the moat a new listing must climb

Price range

Good$4.89–$29.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$11.30

avg listing price — sweet spot $15–$100

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-5.7%

90-day search growth — must beat 0% to launch

Market size

Bad$80K

$80K/yr · 227K searches

Products